On your way back from work one day – in a shared, driverless car – you get a message from your doctor. She says she’s noticed your temperature readings detected by your smart socks, smart shirt, and smart pants increased by an average of 1F. Your smartwatch indicates you’ve been exercising 25% less. She explains how in Arizona – you were there last week for business – people have exhibited similar trends. She expects you may develop flu symptoms in the next few days, and recommends you come in for a check-up this afternoon. In Joanna Kavenna’s new book “Zed”, behemoth technology giants run governments. They monitor the populace and control everything. In her book, Kavenna paints a pessimistic picture. She highlights how data used incorrectly hurts society. However, I believe individual and public good arises from such large amounts of data. In this opinion piece, I explore the potential benefits of collection. Many of these technologies already exist today to varying degrees of maturity and consumer access. I give my opinion on how we will use huge amounts of data to help, rather than hurt or control, individuals and society. In a future blog, I plan to explore security, privacy, and other considerations needed to help ensure this data is shared, protected, and utilized appropriately.